COLOR - The most important factor in the value of a RUBY. The top qualities are as red as you can imagine: a saturated pure spectral hue without any overtones of brown or blue. After color, the other factors which influence the value of a ruby are clarity, cut, and size.

CARE - It is usually safe to clean Ruby in an UltraSonic Cleaner, but risky to use a steamer.Use of warm, soapy water and a soft brush is the best way to clean Ruby jewelry.
Rubies are an excellent choice for investment that are today still more valuable and rare than even the top quality colorless diamonds. Natural "unheated" top quality Ruby never decreased in true value and remains a highly valued Collectors Gemstone.