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Every month Blue Nile is chipping away at the market for
fine jewelry and diamonds with sales to online shoppers. Their sales
gains are impressive. The trend is powerful. Consumers love the
convenience.
How will you compete?
The good news is, the soon to be launched GemFind.com offers YOU, the independent jeweler,
an opportunity to compete and win back those online shoppers!
Why invest massive amounts of time and resources to
develop your own e-commerce capability when GemFind.com offers a safe and secure turn-key
solution at very low cost.
You simply must learn how easy and affordable the GemFind.com solution is!
Exclusive online territories surrounding your store are
offered on a first-come, first-served basis, so call toll free
800-373-4373 to speak to a GemFind.com representative today or go on
line to www.seeitfirst.info for an instant introduction.
Timing is everything .....it's time for GemFind.com!
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Top Stories
Fighting Crime
JSA, JA, JM, JCK align to develop local crime
prevention networks
Jewelers' Security Alliance chairman David
Cornstein has announced a major crime prevention initiative, in
partnership with Jewelers of America and Jewelers Mutual Insurance Co., to develop local
crime prevention networks of jewelers and police.
 Front row left to right: John
Green, chairman, Jewelers of America; Patti Geolat, chairperson,
Jewelers Mutual Insurance Company;
David Cornstein, chairman, Jewelers' Security Alliance. Back row
left to right: Matthew Runci, president, Jewelers of America,
Darin Kath, president and CEO, Jewelers Mutual Insurance Company, and
John Kennedy, president, Jewelers' Security Alliance
These local crime fighting groups will be
organized in towns, cities, counties, and states throughout the U.S.
Members of these local networks will share information on crimes,
suspects, and crime prevention measures, and will work together with
their local police and the Federal Bureau
of Investigation to reduce crime against jewelers. The goal
is to have 200 local networks operating within three years. story
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EU to
appeal ruling on De Beers diamond agreement with Alrosa
The European Commission is seeking to overturn a court ruling
that forces it to reassess a rough diamond purchasing contract between
Russian miner ZAO Alrosa and De Beers.
De Beers, the world`s largest diamond company, last year offered to
gradually stop buying uncut gems from Alrosa by 2009, ending an EU
probe into their sales agreement.
The European Court of First Instance ruled in July that the commission
had "merely accepted the commitments proposed by De Beers at face
value, without looking for alternative solutions."
The commission has appealed to the European Court of Justice in Luxembourg, spokesman Jonathan
Todd said by telephone on Monday. More
IMPORTANT
MESSAGE: please read
He,
Who Hesitates is
Lost. Shakespeare -
Hamlet
Dear Jeweler & AGS
Member;
This is your final notice to reserve
your territories under the GemFind.com
e-commerce network for consumers. As AGS member; we
mailed you our brochure and offered you the first-right-of-refusal to
secure your territory under the Platinum Level (L1).
If you do not secure your affiliation by SEPT. 14, 2007
we will offer your territory to other jewelers within your area.
Please contact us with any comments
or questions.
Thank you for your cooperation,
GemFind Marketing Dept.
800.373.4373
P.S. Jewelers who have reserved their
territory - thank you!
"The best jewelry network for consumers yet -
Coming
soon!"
www.seeitfirst.info
Gemfind is now partnering with First
National Merchant Solutions to provide low group rates for Merchant
Processing to save you money whether you accept credit cards On-Line,
or as Face-To-Face transactions in your store. For more on our group
rates program, contact Jim Kilcoyne
at First National Merchant Solutions at
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Blue
Topaz: From Hot Rock to Cool Stone in Time for Christmas
By David Federman, Colored Stone Editor-in-Chief
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Several major retailers-large chains and
department stores, among them-have decided to stock coated and diffused
blue topaz this Christmas as an alternative to neutron-irradiated blue
topaz. Ultra-popular reactor-colored topaz was whisked from many large-volume
retailers' shelves after the Nuclear Regulatory Commission warned the
jewelry industry in late May that all such topaz must be purchased from
licensed distributors. More
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Know-How
 Every jeweler I talk to dreams about carrying Rolex
brand watches in their store. Some have said to me that stores whom
carry Rolex do easy a million a year in just Rolex watch sales. Is it
true? Some say it's a gateway to high-end consumers and those watch
buyers are the ones who are buying extremely exclusive and high-end
diamond jewelry? Others say carrying Rolex means you're the crème de la
crème of jewelers?
So, what's the deal-How do you score Rolex? Read on
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Sapphire - The September
Birthstone
Facts About Sapphire and
Sapphire Jewelry
 Sapphires are members of the corundum family of minerals.
They exist in nearly every color except red, because red corundum is
always called ruby. One of the hardest minerals, sapphires are durable
gemstones that have been in demand since ancient times.
More
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Marketing
 Public
relations often operates under the radar screen when marketers identify
ways to promote their wares. For many marketers PR does not hold the
same allure when compared with the creation of an advertising campaign.
Many perceive PR professionals as only handling nuts-and-bolts
communication activities, such as issuing press releases and handling
calls from the news media.But in reality, in the age of excessive
advertising, where the average consumer is inundated with thousands of
advertisements and promotional message each day, public relations is
one of the most powerful methods for cutting through promotional
clutter. More
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Those
Who 'Pre-Shop' on Web Spend More In-Store
JCK-Jewelers Circular Keystone
Consumers exposed to online
advertising tend to research or "pre-shop" online prior to
purchase, and this behavior ultimately leads to increased in-store
sales, according to research from Yahoo! and comScore,
Inc. These "pre-shoppers" spend an average
of 41 percent more in-store when compared to consumers not exposed to
online advertising. More
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Well, my In Law's have been
married for almost a quarter century now, and my Mother In Law
recently decided to change her diamond engagement ring for an
"updated version".
My Mother In Law has impeccable
taste (she chose me..;-) and was looking for an engagement ring that
would be classic/elegant and showy/substantial at the very same time. More
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950
Palladium: A Unique Design and Manufacturing Process
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This Unique Settings ring is an excellent
design for palladium with heavy, low-profile prongs for the 1.50
carat center diamond, ample wall thickness for setting the baguettes
and supporting the overall structure and sufficient room for bead
setting the small round diamonds and bright cutting along the sides.
This ring mounting is an ideal example for an overview of
step-by-step palladium manufacturing techniques. More
Tired of not getting any
result from advertising ?
GFeNews
Reaches More
Than 6.000 jewelery retailers¡
Call
1-800-373-4373
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